WorkflowsSales & OutboundBuying Committee Tracking

How I track buying committee engagement with Papermark and Attio

Share proposals with multiple stakeholders. Track which roles engage. Score account readiness by committee activity.

PapermarkPapermark
native + webhook
attioAttio
salesforceSalesforce
slackSlack

You're selling to organizations where multiple stakeholders influence the buying decision. You can't see which roles are engaging with your proposal or whether the full committee has reviewed it.

With Papermark you can track which roles at a target account engage with your proposal and score account readiness by committee activity.

How it works

1Upload your sales decks
2Set up access controls for prospects and buying committee members
3Share a tracked link with your prospect and track engagement
4Connect Slack to get notified instantly
5See who among your prospects and buying committee members is engaging
6Create a webhook to connect external tools
7Choose which events trigger your automation
8Track relationships across account
9Update opportunity with committee engagement

Step by step

1

Step 1. Upload your sales decks

Open Papermark and create a new data room. Upload your sales deck or proposal. Use drag-and-drop to add files, then organize them into folders. Papermark automatically indexes everything and supports bulk upload of entire folder structures.

Upload your sales decks
2

Step 2. Set up access controls for prospects and buying committee members

Configure your security settings. In Papermark link settings, enable Visitor identification. Every viewer is verified before they can access a single page. You control exactly who among your prospects and buying committee members sees which documents.

Set up access controls for prospects and buying committee members
3

Step 3. Share a tracked link with your prospect and track engagement

Generate a secure link and share a tracked link with your prospect. Papermark tracks every interaction in real-time. See which slides the prospect viewed, time spent, and completion rate. Open the analytics dashboard to see all engagement data as it happens.

Share a tracked link with your prospect and track engagement
4

Step 4. Connect Slack to get notified instantly

Go to Settings > Integrations > Slack in Papermark. Click "Connect Slack" and authorize via OAuth. Select the team channel where you want to receive alerts. Papermark sends formatted messages when prospects and buying committee members view, download, or access your documents.

Connect Slack to get notified instantly
5

Step 5. See who among your prospects and buying committee members is engaging

Every time someone opens your sales decks, a Slack notification appears in your channel. It shows the viewer's email, which document they opened, how long they spent, and a link to full analytics. Your team knows immediately who is engaged without checking the dashboard.

See who among your prospects and buying committee members is engaging
6

Step 6. Create a webhook to connect external tools

Go to Settings > Webhooks in Papermark. Create a new webhook endpoint pointing to your automation tool (Zapier, Make, or n8n). Select which events should trigger: "Link Viewed" fires when prospects and buying committee members open your documents, "Document Downloaded" when they download. Papermark sends a signed payload with viewer email, document name, pages viewed, and time spent.

Create a webhook to connect external tools
7

Step 7. Choose which events trigger your automation

Pick the events relevant to your workflow. For tracking prospects and buying committee members engagement, select "Link Viewed". For monitoring downloads of sensitive sales decks, add "Document Downloaded". Each payload is signed with HMAC-SHA256 for security. You can create multiple webhooks for different tools.

Choose which events trigger your automation
8

Step 8. Track relationships across account

Track relationships across account. Connect Attio through Zapier, Make, or n8n as middleware. When prospects and buying committee members view your documents, the webhook payload delivers their email, document name, pages viewed, time spent, and completion percentage to Attio automatically.

9

Step 9. Update opportunity with committee engagement

Update opportunity with committee engagement. Connect Salesforce through Zapier, Make, or n8n as middleware. When prospects and buying committee members view your documents, the webhook payload delivers their email, document name, pages viewed, time spent, and completion percentage to Salesforce automatically.

Tools and integrations

Papermark connects to external tools via outgoing webhooks (HMAC-SHA256 signed). Slack has a native integration with OAuth. For all other tools, connect Papermark webhooks through Zapier, Make, or n8n.

attio

Attio via webhook

Track relationships across account

Connect through Papermark webhooks via Zapier, Make, or n8n

salesforce

Salesforce via webhook

Update opportunity with committee engagement

Connect through Papermark webhooks via Zapier, Make, or n8n

slack

Slack Native integration

Alert when multiple stakeholders view

Related topics

buying committeeaccount based sellingmulti-threading salesabm

Related workflows

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